DI-FUSION by Albert Schrurs for ECAL

December 15th, 2011

Luxury is all about the story behind a product, the know-how and the expertise, thus perfumes are ultimate luxury goods and are the result of the Perfumer’s unique know-how. For his MAS Luxury graduation project at Lausanne’s ECAL, Albert Schrurs – Allegory sarl – chose to work on a project related to this field of expertise, as his wife is a Perfumer. In collaboration with her he designed also  a serie of 5 “natural” scents and 5 “man-made” scents, in order to create olfactive contrasts, related to both his and her field of expertise. The physical object is a simple and clever set up with “tester-paper sheets” that can be mounted on a fan that spread the perfume perfectly through the air.

Author: Florian Hauswirth

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